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Rebranding runny. MTS hires new advertising agency

As it became known MirMobil.ru, the Israeli advertising agency BBR Saatchi & Saatchi has won the creative tender, which carried out the mobile operator MTS. Simultaneously the position of creative director was appointed director Yuri Grymov. MTS explains that “looking for new opportunities, promote their brand. Market participants, however, believe that the MTS is not satisfied with the rebranding, though its launch was less than three months.

9 August 2006 | , agency, director, mts, operator

New term: generator metashuma!
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